Pricing

Launch pricing

Simple, published pricing

Launch pricing on most services at about 70% below typical US freelancer and small-agency rates. Every project gets a fixed, written quote before work begins.

Website packages

One-time project pricing. Prices in USD.

Landing Page

One focused page for a single offer, promotion or ad campaign.

$525
Typical market price: ~$1,800
  • 1 custom-designed page
  • Mobile-first and fast-loading
  • Lead or contact form to your inbox
  • On-page SEO basics and social sharing tags
  • 2 rounds of revisions
Get started

Business Website

Room to grow, with individual service and location pages for local search.

$1,999
Typical market price: ~$6,833
  • Up to 12 pages
  • Everything in Starter
  • Service and service-area pages for local SEO
  • Blog or news section you can update
  • Google Business Profile setup
  • Booking or quote tool integration
  • 3 rounds of revisions
Get started

Online Store

Sell products online with a store that's easy for you to manage.

$2,499
Typical market price: ~$8,850
  • Shopify or WooCommerce build
  • Up to 25 products loaded for you
  • Payments, shipping and tax setup
  • Product, collection and checkout pages
  • Sales and conversion tracking
  • Hands-on training session
Get started

Monthly plans

Ongoing care, visibility and lead capture. Month-to-month, with no long-term contract.

Care Basic

Keep your site secure, backed up and up to date.

$59/mo
Typical market price: ~$104/mo
  • Hosting with SSL on our managed server
  • Software and security updates
  • Regular backups
  • Uptime monitoring
  • Up to 30 minutes of edits per month
Choose plan

Local SEO

Show up in Google Maps and local search where your customers are looking.

$325/mo
Typical market price: ~$1,112/mo
  • Google Business Profile optimization and posts
  • Business listing and citation clean-up
  • Ongoing on-page optimization
  • 1 new local page or article per month
  • Monthly rankings and leads report
Choose plan

AI Chat Assistant

A 24/7 assistant on your site that answers questions and captures leads.

$379/mo
+ $899 one-time setup
Typical market price: ~$381/mo
  • Trained on your services, prices and FAQs
  • Captures names and contact details
  • Sends leads straight to your inbox
  • Branded to match your website
  • Monthly answer review and tune-ups
Choose plan

Add-ons & one-time services

Add these to any package, or order them on their own.

Add-on services with typical market price and Good Sign Web price
ServiceTypical market priceOur price
SEO setup & auditTechnical check, keyword research, on-page fixes and an action plan.$800$225
Google Business Profile setupClaim or create, verify, and fully optimize your Maps listing.$248$75
Google Analytics 4 + Search ConsoleInstall, configure key events (calls, forms) and connect Search Console.$255$75
Website redesignA modern rebuild of an existing small-business site (up to 5 pages).$3,083$899
AI chat assistant setupOne-time build and install. The monthly plan above covers running it.$916$899
Logo / wordmarkA clean, text-based logo with favicon and color versions.$656$189
Website copywritingClear, persuasive copy written for your customers and for search.$392/page$115/page

"Typical market price" is the average of published 2025–2026 US prices for that service from cost guides, industry surveys and providers' public price lists. It's a reference point, not a competitor's quote. Final pricing depends on scope and is confirmed in writing before work starts.

Pricing questions

How did you set these prices?

We gathered published 2025–2026 US pricing for each service from cost guides, surveys and providers' own price lists, averaged them, then priced about 40% below that average. For our launch, we've cut most of those prices in half again, so most services are currently about 70% below the average. Care plans are about 40% below, and the AI chat assistant is priced at the market average, since it carries ongoing platform costs. The "typical market price" shown on each package is that average.

Are there any extra costs?

Your quote lists everything. Third-party costs, like your domain name, Shopify subscription, payment processing fees or premium plugins, are paid directly by you or passed through at cost, and we'll always tell you about them up front.

How does payment work?

For website projects, we usually split payment into a deposit to book your project and the balance at launch. The exact terms are in your written quote. Monthly plans are billed monthly.

Do monthly plans have a contract?

No long-term contracts. Monthly plans are month-to-month, and you can cancel with notice at the end of any billing month.

Can you build something that isn't listed?

Yes. Booking systems, multi-location sites, memberships and custom features are all quoted individually. Just tell us what you need.

Get a fixed quote for your project

Tell us what you need, and we'll reply with a clear, written price, usually within one business day.